Audience effects theory blue planet
AUDIENCE EFFECTS THEORY BLUE PLANET
1) Write a definition of a passive audience:
The definition of a passive audience is an audience that gains different messages , texts , movies , etc.
2) Write a definition of an active audience:An audience taking part throughout an audience.
3) Write a definition of the hypodermic needle theory:
3) Write a definition of the hypodermic needle theory:
taking personal messages from the audience.
4) Write down a media product (e.g. TV show, newspaper or videogame) for each category of Blumler and Katz's Uses and Gratifications theory and WHY it fits that particular audience use/gratification. The first one is done for you:
INFORMATION/SURVEILLANCE: Media text - The Times newspaper
> Why: It tells audiences important information about politics, the world and more.
5) Re-watch the clip from Blue Planet above and write a paragraph analysing how elements of the clip offer the audience pleasures or gratifications (use media terminology from Uses and Gratifications theory and the 3 Vs - notes outlined above).
4) Write down a media product (e.g. TV show, newspaper or videogame) for each category of Blumler and Katz's Uses and Gratifications theory and WHY it fits that particular audience use/gratification. The first one is done for you:
INFORMATION/SURVEILLANCE: Media text - The Times newspaper
> Why: It tells audiences important information about politics, the world and more.
PERSONAL IDENTITY:
> Why: it tells the company or the business if the person meets their expectations for the job they had applied for.
> Why: it tells the company or the business if the person meets their expectations for the job they had applied for.
DIVERSION/ENTERTAINMENT:
> Why: it makes the audience want to watch more shows on the movie.
> Why: it makes the audience want to watch more shows on the movie.
RELATIONSHIPS:
> Why: To show us the relationships inbeween an celberity and another person.
> Why: To show us the relationships inbeween an celberity and another person.
5) Re-watch the clip from Blue Planet above and write a paragraph analysing how elements of the clip offer the audience pleasures or gratifications (use media terminology from Uses and Gratifications theory and the 3 Vs - notes outlined above).
Blue planet may have been watched by some people for a certain amount of purposes.
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