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Blackpink - how you like that

  BLACKPINK - How You Like That: Blog tasks Audience 1) What are BLACKPINK fans known as - and what would the demographics / psychographics be for the BLACKPINK audience? BLINKS blackpinks are mainly for younger teens / woman. 2) What audience pleasures are offered by the music video for How You Like That? Diversion to escape from reality 3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to BLACKPINK fans. Why did you choose those moments?  They are more accesible as their music videos are now on youtube. 4) How was the How You Like That music video marketed and promoted to the audience? social media engagements 5) Why is K-pop a global phenomenon and what has helped it to become so popular? its catchy Industry 1) How were BLACKPINK formed and what records have they broken? first kpop group to peform a cheroella 2) What other successful artists have YG Entertainment created? You may need to Google this. Baby monster , big bang 3)...
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  Introduction to Music Video: Blog tasks Answer the questions below to complete your introduction to the Music Video topic:  1) What are the key conventions of music video? the style and the camera 2) What is intertextuality? when a text explicitly refers to another text. 3) When did music videos first become a major part of the music industry? mid 1960s 4) What launched in 1981 and why  were music videos an important part of the music industry in the 1980s and 1990s? MTV 5) How are music videos distributed and watched in the digital age? platforms like youtube instragram and tiktok
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Heat case study: blog tasks

  Introduction - Heat Media pack 1) Look at the  Heat Media Pack . Go to  page 2 : the Heat mission. Write  three  things that Heat offers its readers under 'print'. Celebrity Contacts , Helping readers find the tricksy world of tv , all inclusive approach helps style for everybody. 2) Now go to  page 3  of the Media Pack - celebrity focus. What does the page say that Heat offers readers? gives the conversation starters .  3) Now look at  page 4  of the Heat Media Pack. What other content does Heat magazine offer its readers aside from celebrity news? 4) Look at  page 5 . What is Heat magazine's audience profile? Write all the key details of their audience here.  Female = 90% Male = 10% AVG age = 37 AVG profile = 52% 57% marries Media language 1) How are the cover lines written to make the audience want to buy the magazine? They are in sans format 2) What are the connotations of the  Heat  colour scheme on this partic...
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Galaxy 'Chauffeur' advert

  1) What  key conventions  of TV advertising can you find in the Galaxy advert? CLAMPS , Mise en scene 2) What is the  key message  the Galaxy advert is communicating about its chocolate? The slogan for the advert will help you with this question. that u can eat the choclate anywhere or at anytime 3) Who is Audrey Hepburn and w hy did Galaxy select Audrey Hepburn for this advert?   Audrey Hepburn was a British actres and model widely regarded as one of the most iconic figures in film history. 4) What is intertextuality? Intertextuality is the concept in literature, media, and cultural studies that refers to the relationship between different texts and how they influence, reference, or echo each other. 5) What Audrey Hepburn films are suggested in this advert and how is this effect created (e.g. mise-en-scene - CLAMPS: costume, lighting, actors, make-up, props, setting)? its suggesting that u can eat their galaxy choclate anywhere and anytime and audrey hep...
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Represent NHS Blood

  1) What is an advertising campaign? convince people from BAME donate blood 2) What is the objective of the NHS Represent campaign?  To get people from BAME to donate blood. 3) What does this advert want people to do once they've seen it (the 'call to action')?  4) Why is the advert called 'Represent'?  5) Why have the producers chosen celebrities to feature in the advert? Give an example of three well-known people who appear in the advert and why they are famous - make sure you  write their names and spell them accurately . 6) What are the connotations of the slow-paced long shot of empty chairs at the end of the advert? 7) How does the advert match the key conventions of a typical urban music video? 8) How does the advert  subvert stereotypes ? Give three examples (e.g. ethnicity, masculinity, femininity, age, class, disability/ability etc.)  9) How does the advert  reinforce certain stereotypes ? Could there be an oppositional reading where so...
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Audience Effects Theory

Audience Effects Theory 1) Write a definition of a  passive  audience:  This is the view that audiences passively take in information in the media ands that these messages have the same effect on everyone. 2)  Write a definition of an  active  audience:  An active audience refers to a group of media consumers who actively engage with, interpret, and respond to media content. Unlike passive audiences, active audiences critically analyze and question the information they receive, often forming their own opinions and interpretations. 3) Write a definition of the  hypodermic needle  theory:  The hypodermic needle theory is a concept in media studies. It suggests that media messages are directly "injected" into the passive audience's mind, like a needle injecting medicine. This means the audience is seen as having little to no ability to resist or question the information they receive. 4) Write down a  media product  (e.g. TV show, ...
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Galaxy 'Chauffeur' advert

  1) What  key conventions  of TV advertising can you find in the Galaxy advert? nostalgia. 2) What is the  key message  the Galaxy advert is communicating about its chocolate? The slogan for the advert will help you with this question. It is rich and silky , the car that later comes and portrays that it is way better than the van. 3) Who is Audrey Hepburn and w hy did Galaxy select Audrey Hepburn for this advert?  She is an old famous actor who died but they brought her back by using ai in their advert and wanted to making nostolgia. 4) What is intertextuality? connecting between different works. 5) What Audrey Hepburn films are suggested in this advert and how is this effect created (e.g. mise-en-scene - CLAMPS: costume, lighting, actors, make-up, props, setting)? her black dress portrays the colour of galaxy 6) Which of Propp's character types are can be found in the advert and how do they change? (Note: just choose two or three character types that are ...
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